AI – Workshop “How to develop new business models for your company with AI”
with ARIC CEO Alois Krtil on September 9, 2020 in Kiel as part of the KI#CK project
Venue: IHK Kiel, Bergstraße 2, 24103 Kiel, Flensburg and/or Lübeck room as part of the Digital Week Kiel 2020
Format: one-day workshop, as part of a “blended learning” concept
Time : 10:00 – 16:00 with 2 coffee breaks (morning and afternoon) and 1 lunch break (30- max. 45 minutes).
Content and target group:
AI enables the implementation of new innovative business models for your own company (e.g. with regard to your own product or service portfolio). In this blended learning course, you will learn what innovative business models are, how to structure and present them simply, which AI-based business models exist and how you can expand/renew your own business model in order to benefit from the key technology of AI.
The workshop is aimed at all employees and managers from companies who are
interested in new AI-based business models and want to explore the potential of AI for their company!
In the test phase until December 31, 2020, the workshop is aimed at employees of micro, small and medium-sized enterprises based in Schleswig-Holstein.
Prerequisite for participation is the prior completion of the online module “AI-based Business Models – Part 1: Introduction to Business Models and the Business Model Canvas” (duration 2 hours).
Participation is free of charge for employees of small and medium-sized companies in Schleswig-Holstein. Registration via www.oncampus.de/kick
Learning objectives:
1) Participants gain an understanding of new business models in the field of AI;
2) They learn how to develop AI-related business models;
3) Participants will be able to put what they have learned into practice using an example/project of their own choice from their company.
The learning objectives are divided into two phases:
1st online phase: Learn the basics of business models and principles of the Business Model Canvas (see “AI-based business models part 1”)
2nd face-to-face phase:
a) Morning: Understanding AI-related business models and
b) Afternoon: self-development (based on own task)
Instead of final test End of the workshop:
All participants use the Business Model Canvas to develop at least one concrete idea for an AI-based business model and present it at the end of the attendance phase.
Learning material:
After the workshop, the PowerPoint presentation will be uploaded and, if applicable, a photo protocol. Other materials that may be used, created or addressed will also be uploaded afterwards.
PROCESS
1. Online phase (see ONCAMPUS “AI-based Business Models Part 1”)
Completion of the online module “AI-based Business Models – Part 1: Introduction to
Business Models and the Business Model Canvas” (duration 2 hours).
by 8.9.2020 at the latest > www.oncampus.de/kick
Chapter 1 – What is a business model?
Chapter 2 – Presentation options for business models / Business Model Canvas
2nd presence phase: Agenda
Time topic
10.00 – 10:10 Welcome, introductions, practicalities, agenda
Input, interactive round
10:15 – 11:30 Chapter 1 – Business Model Innovation & Business Model Canvas
(BMC)
10:15 – 10:30 1.1 Introduction
1.2 Summary of the online phase
Q&A/Interactive exchange
10:30 – 11:00 1.2.1 – How does a Business Model Canvas work?
1.2.2 – What are business models (innovations)?
Presentation and introduction of the BMC template,
Getting to know the St. Gallen Business Model Navigator card game
11:00 – 11:40 1.3 – Developing a business model innovation for your own company
(1st step)
1.4 – Summary & feedback on the first
ideas developed
Silent work by the participants followed by a short discussion
11:40 – 11:55 Break
11:55 – 13:00 Chapter 2 – AI-based business models (learning from others)
2.1 – Introduction
2.2 – Vertical AI-based business models
2.3 – Use cases of AI- and data-based business models
Presentation and Q&A session
13:00 – 13:45 Lunch break
13:45 – 14:15 Chapter 3 – Developing your own AI-based business model
3.1 – Developing business model innovation for your own company (2nd step)
Participants’ silent work (2nd part)
14:15 – 14:45 3.2 – Individual work/group discussion/exchange
Personal question round
14:45 – 15:00 Break
15:00 – 15:45 Final presentation with feedback
Presentation of the results to the plenum and feedback from lecturers
15:45 – 16:00 Closing
16:00 End of the workshop
If you have any questions about the workshop, please contact Heike Herma Thomsen:
thomsen@lifesciencenord.de.
What is KI#CK?
KI#CK(Künstliche Intelligenz: Chancenerkennen, Kompetenzenentwickeln) is a 2-year project funded by the state and the European Social Fund to develop an industry-specific training program for micro, small and medium-sized enterprises (SMEs) with up to 250 employees in all clusters in Schleswig-Holstein. The project partners are Lübeck University of Applied Sciences (Institute for Learning Services), Life Science Nord Management GmbH (LSN) and oncampus GmbH. The project runs from 01.01.2019-31.12.2020.
The event is organized by Life Science Nord e.V., the Technical University of Lübeck and oncampus. The program flyer can be found here: https://www.oncampus.de/pluginfile.php/184900/mod_label/intro/KI-Workshop_Details.pdf
There are also many other online courses offered by KI#CK, all of which are also free of charge for SMEs in Schleswig-Holstein until 31.12.2020 and can be found here https://www.oncampus.de/kick


